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Use New Rules to Build Trust
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Scheduling pre-closing calls with clients further reinforces your position as a borrower advocate and helps eliminate unnecessary stress from loan transactions. Including the sellers' and buyers' real estate agents in these calls displays professionalism and provides an opportunity to request referrals from both parties.

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Homebuyers often complain about poor communication from their mortgage broker. New lending rules and regulations can help brokers communicate better while also building trust and improving transaction management.

When properly scheduled and explained, mortgage disclosures help form the structure for a loan process that promotes borrower compliance. This can increase the likelihood that brokers and borrowers will meet deadlines, discuss important issues and manage transaction expectations.

Increased disclosures, stricter government regulations and a tighter mortgage market don't have to make lending more difficult. Diligent compliance can compress the sales cycle, reduce loan-processing headaches and result in confident borrowers willing to refer their friends and family to a mortgage broker they trust -- you.

Brian Brady, World Wide Credit Corp.Brian Brady is a managing director for the San Diego-based mortgage brokerage and banking firm World Wide Credit Corp. He sits on the National Association of Mortgage Brokers' membership committee and is a 22-year veteran of consumer financial services. Brady has spent the past 14 years in mortgage lending and writes the nationally known blog www.MortgageRatesReport.com. He can be reached at (858) 777-9751.



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