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Articles about Referrals

 

Residential | April 2017 
Break Out of Your Comfort Zone
Breaking out of the normal routine for getting and growing business leads can be uncomfortable. But uncomfortable is healthy. It is how we grow as humans and loan originators. To sustain longevi...
By Nathan Rufty, mortgage coach and trainer, Mortgage Marketing Pros

Residential | April 2017 
Know What Sets You Apart From Peers
In 2017, the ability to stand out from the crowd and not just be another mortgage originator could be the determining factor in your success as you struggle with rising interest rates. But how ...
By Dennis Black, CEO, Dennis Black and Associates

Residential | March 2017 
Think Outside the Cube
From start to finish, 2017 is sure to be a year of change for the mortgage industry. We have a new congress, a new presidential administration and a new real estate environment. For the first time ...
By John Meussner, production manager and executive loan officer, Mason-McDuffie Mortgage

Residential | March 2017 
The Road to Success
Mortgage banking is a unique industry because it is one of the few professions where you can literally transform your business — and your income — to whatever scale you want. The sky is the limi...
By Sarah Valentini, president and principal, Radius Financial Group Inc.

Residential | March 2017 
Business Begins Outside the Office
Have you ever wondered why some mortgage originators seem to grow their business every year despite the ups and downs of the market? Constant growth requires a mix of strategies. One often-for...
By JJ Mazzo, branch manager and senior loan officer, Summit Funding Inc.

Residential | March 2017 
Find Your True Clients
The housing market is shifting to a pronounced purchase environment, and the ability going forward to identify prospective clients cleanly and clearly as a mortgage originator will be essential to you...
By Dennis Black, CEO, Dennis Black and Associates

Residential | February 2017 
Pick a Niche and Stick With It
Everyone has heard the saying, “A Jack of all trades, but master of none.” The hidden truth of this saying is that trying to be a “Jack of all trades” will just burn you out. No one has the time to le...
By Nathan Rufty, mortgage coach and trainer, Mortgage Marketing Pros

Residential | January 2017 
Setting Smart Goals Is Good for Business
There may be any number of reasons why you fail to achieve your own goals, even if you have taken the time to write them down on paper. The goals may be too big to achieve, especially when personal ...
By Nathan Rufty, mortgage coach and trainer, Mortgage Marketing Pros

Residential | January 2017 
Take Control of Your Future
President Theodore Roosevelt once said: “If you could kick the person in the pants responsible for most of your trouble, you wouldn’t sit for a month.” With that quote in mind, let’s talk abou...
By Bubba Mills, CEO and owner, Corcoran Consulting & Coaching Inc.

Residential | January 2017 
New Day Coming for MSAs
The Consumer Financial Protection Bureau (CFPB) recently had its wings clipped. The setback for the regulator was the result of a ruling by the U.S. Court of Appeals for the District of Columbia in ...
By Stanley M. Gordon, managing member, Gordon & Associates

Residential | December 2016 
Time to Reflect and Set Goals
As 2016 draws to an end, it is time to reflect on your performance for the year. Did you meet or exceed your goals? More importantly, were your goals too far out of reach or too easy achieve? Did you ...
By Nathan Rufty, mortgage coach and trainer, Mortgage Marketing Pros

Residential | November 2016 
Building Marketing Pillars
There are many avenues you can explore when generating leads in the mortgage industry, including both free and paid systems. You can connect with other industry leaders at events or search the web for...
By Nathan Rufty, mortgage coach and trainer, Mortgage Marketing Pros

Residential | November 2016 
Online Advances Create Better Connections
Much like time, technology just keeps marching forward, and mortgage professionals must keep up to stay competitive in a changing marketplace. The critical part of making technology work for you and y...
By Rey Maninang, senior vice president and national sales director, Carrington Mortgage Services LLC

Residential | October 2016 
Differentiate Yourself Online
If you want to increase the number of inquiries you get from your mortgage website, you should know it’s not all about showing up first in search results. Does your website look like a clone of every ...
By John Walko, co-owner and marketing specialist, WebDesign59.com

Residential | October 2016 
Search Engine Optimization 101
For many mortgage professionals, search engine optimization (SEO) is a foreign concept — something you hire a vendor to handle for your company. Like anything else in business, however, you’re better ...
By Elizabeth Morales, business development director, Applied Business Software Inc.

 
 

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