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Top Originators 2011: #3 Top Dollar Volume


Shelly Logemann, Emery Financial
#3: 2011 Top Dollar Volume
Closed-Loans Rank: #32
Refinance-Volume Rank: #10


As demanding as the mortgage-origination business can be for many, Shelly Logemann sees her career as conducive to her life as a wife and mother.

“It is not a business where I have to be always in the office. It provides a lot of flexibility — and a higher-than-average income,” says Logemann — a mother of 4-year-old triplets.

That flexibility certainly paid off this past year. Logemann’s total volume was a striking $205,856,857. In fact, she closed more than $142 million in refinance loans, which comprised 81 percent of her total closed loans. That volume earned her the No. 10 spot on our Top Refinance Volume list. She attributes the significant portion of refinance loans to the current “rate-declining market and a large database of clients.”

She has been exerting concerted effort, however, toward gaining new Realtor and purchase business, because she knows that purchases are going to be there even when rates increase.

With a total of 381 closed loans in 2011, she says the way she maintains — and grows — her client base is by being responsive, not overpromising and constantly asking for referrals.

Logemann also attributes her success to sticking with one company, Emery Financial, for her entire 11 years in the origination business. “The longevity and the continuity that I had with the same exact company and with the same exact people have been really valuable,” she says.

—Rania Oteify

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