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February 2012 Articles


Current Residential Magazine Cover

Inside Scotsman Guide’s residential edition, you’ll find all the tools that make our monthly, national magazine the leading resource for residential mortgage originators.

Our monthly departments include our award-winning Spotlight, which highlights a different state each month; columns from the Mortgage Bankers Association, RealtyTrac, Zillow and more; and in-depth looks at the news shaping the industry in our BackSpace feature.

Each month also brings you contributed articles from industry experts with information on how to stay compliant, build your business and excel in the mortgage industry.




From the Editor
By Jennifer Garrett, editor, Scotsman Guide Media

Featured Top Originator: Kathy Shaw
Kathy Shaw, First Place Bank, No. 32 Most Loans Closed (2010)
By Jennifer Garrett, editor, Scotsman Guide Media

Data Decoded
Changing conforming-loan limits may have limited impact
By Svenja Maarit Gudell, senior economist, Zillow

Q&A: Peter Bell, National Reverse Mortgage Lenders Association
Peter Bell, president and CEO, National Reverse Mortgage Lenders Association
By Jennifer Garrett, editor, Scotsman Guide Media

Spotlight: Iowa
By Jennifer Garrett, editor, Scotsman Guide Media

Financing for individuals and families with special needs may require special care
By Mary Anne Ehlert, founder and president, Protected Tomorrows Inc.




Rehab Loans May Lift Your Business Out of the Muck
Partner with FHA 203(k) contractors to rise above the competition
By Morgan Zenner, marketing and communications coordinator, National Association of the Remodeling Industry

Team Up for REO Sales
Successful distressed-property deals require collaboration
By Suzanne Ball, president, America’s InfoMart Inc.

3 New Types of Consumer Credit Notifications
Familiarize yourself with new notices and help clients better understand their credit
By Elizabeth Karwowski, founder, Get Credit Healthy Inc.

Business of a Feather Flocks Together
Market your niche to help expand and concentrate your business
By B.J. Bounds, senior marketing communications specialist, Calyx Software

3 Hard-Money Basics
Hard-money loans may be the answer to your clients’ investment needs
By Yanni Raz, CEO, HML Investments

Keeping Pace with Internet-Savvy Consumers
Leverage new sales tools and online marketing to get ahead
By Adam Stein, CEO,

Find Savings by Going Paperless
Electronic document management provides numerous benefits
By Randall Nachman, operations manager, ATLOS LLC

Marketing Your Business and Yourself
Understand how to approach your marketing with purpose and diligence
By Chris Jones, branch manager, City 1st Mortgage Services

Improving Today’s Origination Technology
Know how to change and customize your loan-origination system
By Don Kracl, founder and president, Mortech

Getting Creative with Foreclosed Properties
Add value to your clients’ lots and to your business
By Bob Waun, managing director, Americor Mortgage/Vacation Finance

Adding Borrower Value Through Social Media
Learn how and why to connect with your clients
By Rick Grant, principal, Rick Grant & Associates

Marketing with a Heart
Cause-related publicity can mutually benefit lenders and nonprofits
By Dan Schenk, program specialist, PenFed Foundation

Send the Right Message
Present your value and expertise through direct marketing
By Tom Emmerson, vice president of sales and marketing, Premier Advantage Marketing

Being Optimistic in a Depressed Market
Discover new ways to improve your body and mind
By Gary Opper, president, Approved Financial Corp.

What You Say and What Clients Hear
Lay down a few ground rules to improve your business and yourself
By Ralph LoVuolo Sr., president, Mortgage Motivator

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