If you’re looking for a metric to explain why homeownership is an unaffordable prospect for some U.S. consumers, there may be no better way than to compare the growth of housing costs with the growth of wages.

In the years immediately following the Great Recession, there was a wide chasm between home-price growth and wage growth. From 2012 through 2014, for example, average weekly wages increased 0.3% while median home prices skyrocketed by 17%, according to a RealtyTrac study.

That gap has narrowed recently but still exists. U.S. home prices rose 4.9% year over year in third-quarter 2019, the Federal Housing Finance Agency reported, while average hourly earnings were up 3.2% during the same period, according to the ADP Research Institute.

Additionally, a pair of recent reports from Attom Data Solutions indicate some strong headwinds in this regard for the housing and mortgage industries. In its fourth-quarter 2019 home-affordability report, Attom Data found that annualized home-price appreciation outpaced wage growth in 76% of the 486 counties it analyzed. Although the analysis covered only 15% of U.S. counties, these counties contain about 71% of the nation’s population.

Attom Data’s 2020 rental-affordability report, released this past January, showed that the costs of owning a home continue to outweigh the costs of renting for many Americans. During the first 11 months of last year, home-price growth exceeded rent growth for three-bedroom apartments in 575 of the 855 counties analyzed. On top of that, wages grew more rapidly than rents in 57% of these markets, meaning that conditions are often more favorable for renters than homeowners.

Todd Teta, Attom Data’s chief product and technology officer, says that runaway home prices aren’t to blame for the growth of this affordability gap. “Home prices are still continuing at the pace they had been for most of 2019,” Teta says. “We’re not seeing any significant deceleration of that. What’s not happening, though, is wage growth in most areas.”

The divide may be moderating in some markets, however, as Attom Data reported that 53% of the counties in its home-affordability report were more affordable than their long-term averages, based on data stretching back to 2006. That compared favorably to the 29% share of counties in this category at the end of 2018.

“[It’s] still really poor affordability as a macro trend, but improved, and when we isolate out wages as part of the equation in home prices, there was nothing noticeable there,” Teta says. “Really, what’s driving that improvement is just continued low mortgage rates.”

Michael Neal, senior research associate with the Urban Institute’s housing finance policy center, says the trend of home-price growth outstripping rent growth has been consistent since 2012. He says this implies that “the user cost that’s associated with homeownership is actually rising.” In more recent years, Neal cites two factors for this development — rising interest rates and the lowering of the mortgage interest deduction under the 2017 tax-reform bill.

Indeed, Freddie Mac’s 30-year fixed rate rose from an annual average of 3.65% in 2016 to 4.54% in 2018 before dropping below 4% last year. And combined mortgage debt above $750,000 is no longer tax deductible, compared with the previous limit of $1 million.

“Over 2017 and 2018, we saw mortgage rates rising as the Fed was tightening monetary policy, which for a given loan amount, leads to a higher amount of mortgage interest that you’re paying,” Neal says. “With regard to tax policy, while on the one hand it did lower rates on the individual side in terms of [taxable] income, how it treated the mortgage interest deduction may have also had an effect of raising the user costs associated with homeownership.”

Job growth has been strongest in the services industry, Neal says, and although that includes higher-paying jobs in professional and business services, much of the growth is in lower-paying service jobs. “When you do disentangle it, you do see the compositional aspect of job growth is likely playing a role,” he says. “It is likely curtailing housing demand.”

Cook County, Illinois, is among the most-populated counties where wage growth trails home-price appreciation, according to Attom Data. In Chicago and its adjacent suburbs, the average wage grew 3.8% year over year in the past fourth quarter to $68,562 while the median home price rose 6.3% to $220,000.

In the current environment, organizations like the Illinois Housing Development Authority (IHDA) may be more important than ever in helping to promote affordable-housing opportunities while connecting consumers to mortgages and downpayment assistance (DPA) programs. In fiscal year 2019, IHDA reported helping 5,300 homebuyers access more than $710 million in first mortgages and DPA financing. The average purchase price of an IHDA-financed home was $135,000, compared to a $210,000 price tag for all other homes in Illinois.

“While we fall in that cohort [of home prices growing faster than wages], we still have a lot of affordability and, particularly when you compare us to the coasts, Illinois starts looking particularly attractive,” says Kristin Faust, IHDA’s executive director. “Prices are going up [in Chicago], but they’re not going up as rapidly as they are in other major metropolitan cities. … We actually think that is an opportunity for us. It’s a selling point.”

Faust notes that Illinois — like much of the nation — is dealing with an inventory shortage. IHDA is working to fund construction of new single-family homes in the next few years, she says, and is trying to “prime the market” by reminding homebuilders of the need for midsized homes. Informing mortgage originators and their clients about DPA programs, however, may be the most important task.

“We don’t do a good job of teaching people about homeownership and about how to have good credit, how to have a budget and all that financial education that’s so important in becoming a long-term, sustainable homeowner,” Faust says.

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For Top Mortgage Lenders rankings going back to 2010, see the June editions of the magazine in our digital magazine library

Kurt Brandly | 36

Greenside Capital

Florida

11 years in business

President of Greenside Capital, a top boutique brokerage specializing in investor financing. Former top producer and leader at Rocket Mortgage who helped redevelop multiple client-facing roles, partnered with Morgan Stanley and American Express, and earned dual master’s degrees in Business and Finance while working full-time. Kurt is redefining the client experience around homeownership, wealth building, and financial literacy.

James Burton | 39

Southern Trust Mortgage

South Carolina

4 years in business

James Burton is a South Carolina mortgage loan officer known for Lending the Lowcountry. With over four years of experience and a proud family legacy in mortgage lending, James became a top producer early in his career. A Citadel graduate and avid outdoorsman, he’s recognized for his relentless dedication, five-star service, and commitment to being his clients’ lender for life.

JD Cutri | 34

Plaza Home Mortgage

California

11 years in business

JD Cutri is the VP of Non-Delegated Lending for Plaza Home Mortgage, where he is responsible for driving growth and expanding Plaza’s Non-Delegated Correspondent production nationwide. Throughout his career, Cutri has been recognized for his leadership and performance, earlier as Co-Founder of Plaza’s Young Mortgage Professionals Association and more recently earning Plaza’s Select Circle Award and ranking as one of the company’s top producers.

Nate Clear | 36

FirstFunding Inc

City, TX

15 years in business

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Nick DeJesus | 38

Planet Home Lending

Pennsylvania

9 years in business

As a producing branch manager, DeJesus stands out for leadership, drive, and consistently exceptional results. Since opening Planet’s Bethlehem, PA branch in 2022, he’s built a high-performing team focused on affordability, personalized guidance, and lifelong relationships. A NAHREP and Planet President’s Club Top Originator, he also supports local animal shelters, helping families and pets alike find their forever homes.

Abbie Newell | 31

American Heritage Lending

Arizona

11 years in business

Abbie Newell is a seasoned Mortgage Closer at American Heritage Lending, bringing over a decade of experience; known for her precision, communication, and care, she ensures every deal, from purchase to refinance, closes smoothly. Her expertise across FHA, VA, USDA, and state housing programs strengthens AHL’s commitment to service and excellence.

Joseph Morley | 26

Park Place Finance

Texas

3 years in business

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Allison Moore | 27

Leader Bank

Massachusetts

3 years in business

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Tracy Mock | 37

Gateway Mortgage

Texas

10 years in business

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Rocco Mandarino | 28

Maverick Lending NYC

New Jersey

1 year in business

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Bryan Lovern | 37

CrossCountry Mortgage

Maryland

11 years in business

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Andy Levison | 38

Groundfloor Lending

Georgia

5 years in business

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Christopher Leon | 39

CrossCountry Mortgage

Arizona

13 years in business

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Eric Krattenstein | 37

American Heritage Lending

New Jersey

10 years in business

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Abdel Khawatmi | 35

PRMG

New Jersey

7 years in business

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Victoria Kammer | 38

CrossCountry Mortgage

Pennsylvania

15 years in business

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Ryan Kearns | 37

Kearns Mortgage Team, LLC

Florida

4 years in business

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Julian Zimmerman | 29

Groundfloor Lending

Kansas

6 years in business

Julian Zimmerman is the Director of Lending Operations at Groundfloor, where she has transformed the company’s lending infrastructure and operational efficiency since joining as a processor in 2020. In 2023, she built Groundfloor’s Loan Origination System and Borrower Portal from the ground up, doubling originations and improving compliance. In 2024, she launched the servicing platform, unifying and modernizing the borrower experience.

Daniel Norris | 33

American Heritage Lending

California

4 years in business

Daniel Norris is a Sr. Relationship Manager at American Heritage Lending, where he builds and maintains strong partnerships with brokers and clients nationwide. With over four years at AHL, Daniel is known for his responsiveness, attention to detail, and commitment to delivering the speed and service that define Non-QM lending redefined.

Phi Nguyen | 30

American Heritage Lending

California

5 years in business

Phi Nguyen is a Senior Loan Processor at American Heritage Lending, bringing over four years of Non-QM experience and a unique background in education. Her strong communication and problem-solving skills help guide clients through each step with care and precision. Known for her balance, empathy, and dedication, Phi embodies AHL’s people-first approach to lending.

Kylie Raffi | 28

Southern Trust Mortgage

Virginia

6 years in business

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Brandon Reilly | 30

Southern Trust Mortgage

Virginia

8 years in business

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Charles Ryan | 35

PRMG

Georgia

13 years in business

Charles Ryan is a top-producing Account Executive celebrated for his unwavering dedication, professionalism, and passion for helping clients succeed. With multiple 5-star reviews, Charles has earned a reputation for delivering exceptional service, clear and confident communication, and personalized lending solutions tailored to each client’s unique goals.
 

Jordan Saceda | 38

E Mortgage Capital

California

8 years in business

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Milad Shamoun | 29

Loan Goat

California

4 years in business

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Kayla Tarabay | 32

Novus Home Mortgage

Massachusetts

3 years in business

With a kind-hearted approach and strong work ethic, Kayla Tarabay guides clients through every step of the mortgage process with clarity and care. Kayla’s dedication and commitment to building her personal brand have taken her business to new heights this year. Outside of work, Kayla is a proud mom, dog lover, and fitness enthusiast who believes life should be filled with energy, purpose, and a little fun.

Chaim Weiser | 30

The Leopard Group

New York

6 years in business

Chaim Weiser, Loan Officer at The Leopard Group, is rapidly earning recognition in the mortgage industry. Specializing in QM, Non-QM, bridge, HELOC, and commercial financing, he is known for precision, responsiveness, and strategic deal structuring. With strong relationships and a results-driven approach, Chaim delivers high-impact solutions and stands out as a true Top Emerging Star.

Julia Willetts | 27

Merchants Mortgage

Colorado

9 years in business

Julia Willetts began her career at Merchants in 2016 and has since earned two promotions, now serving as Vice President of Loan Originations. Over the past year, she has funded more than $108M in loans across 15 states, helping real estate investors finance both rehab and new construction projects, while leading a team of loan originators that deliver exceptional service from start to finish.

Matthew Ziegert | 35

CrossCountry Mortgage

New Jersey

9 years in business

Matthew Ziegert is a Divisional Sales Manager at CrossCountry Mortgage specializing in purchase and refinance. He built his business around helping clients achieve homeownership by finding the ideal loan for their unique circumstances. Matthew has ranked in the top 1% of loan officers nationwide for the last eight years. He resides in Rockaway, New Jersey, with his wife and children. 

Nate Clear | 36

FirstFunding Inc

Texas

15 years in business

Nate Clear, President of FirstFunding, is transforming warehouse lending through innovation and disciplined execution. He has doubled monthly fundings, tripled sales, and launched new onboarding, training, and client service programs that improved efficiency, responsiveness, and client experience. Clear’s leadership drives agility, inclusion, and sustainable growth-fueling record performance.

Allison Moore | 27

Leader Bank

Massachusetts

3 years in business

Alli joined Leader Bank after grad-school and immediately made an impact with creative solutions for connecting with real estate agents and educating homebuyers. Alli is dedicated to developing accessible educational tools, classes, and content for young homebuyers, and to empowering her generation to get access to powerful wealth-building tools. Her impact at Leader has been instantly positive, and we’re proud to have her on the team.

Andy Levison | 38

Groundfloor Lending

Georgia

5 years in business

Andy Levison is the Associate Director of Retail Originations at Groundfloor Lending. Since joining in 2020, he is the company’s top producer. Fluent in Spanish, he drives growth among the company’s Spanish speaking demo. In 2025 alone, he is projected to originate more than $110 million in loan volume. In 2023, he was tasked with expanding Groundfloor’s presence in Nashville, which has since become a key growth area. He also mentors new hires.

Brent Hoffman | 36

PRMG

Ohio

14 years in business

Brent Hoffman made a bold move to give clients and partners the best. For nine years at PRMG, he’s built success on transparency, efficiency, and genuine care. As a Branch Manager and President’s Cabinet member, he delivers competitive loans with fast approvals and smooth closings. His independent structure ensures personalized service, and his passion shines through in every transaction.

Peter Jose | 35

PRMG

Maine

10 years in business

Peter Jose is a dynamic Branch Manager with a finance degree and a passion for helping people achieve homeownership. Known for his professionalism, enthusiasm, and creative problem-solving, he ensures borrowers feel informed and supported. A member of PRMG’s President’s Cabinet, he brings energy, expertise, and genuine care to every loan.

Kevin Victoria | 30

CV3 Financial Services

Arizona

7 years in business

In 7 years, Kevin has risen from Sales Associate to VP of Sales. He led his team of 11 originators to break company records, funding $800M/1,500 units in 2 years. A transformative leader with exceptional sales acumen and relentless work ethic, Kevin’s impact reaches far beyond his own production of $100M+. Balancing scale with personalized service, he has built systems, launched initiatives and solidified partnerships to drive enduring success.

Lauren Robert | 35

Leader Bank

Massachusetts

5 years in business

In 2023, Lauren helped launch Leader Bank’s Cape Cod Mortgage Office and has spent the time since helping to build the Leader Cape Team from the #11 to the #2 Purchase Lender in the area. Her personal expertise and experience has seen her own volume rise over 40% to $40 million and counting in 2025. In the last few years she has successfully built her own business, helped build a whole new loan office, and raise 3 children. She is a rock star!
 

Andres Saias | 32

RBI Private Lending

Florida

15 years in business

Andres Saias, Chief Lending Officer & founding Board Member at RBI Private Lending, is a seasoned real estate finance expert in real estate investment finance. With degrees from Georgetown (M.S. Real Estate) & Boston U, he’s driven RBI’s growth since 2015.

Erica LaCentra | 35

RCN Capital

Connecticut

13 years in business

Erica LaCentra, CMO at RCN Capital, has transformed the brand into a national leader. Her fearless leadership, strategic vision, and mentorship drive award-winning campaigns and industry innovation. Honored by MPA, NMP and more, she’s earned widespread recognition for her impact, with multiple industry accolades celebrating her innovation and influence. Erica is a trailblazer in private lending and a role model for women in marketing.

Kyle Johnson | 32

CrossCountry Mortgage

Washington State

10 years in business

Kyle Johnson is a nationally ranked Branch Manager and Mortgage Advisor with CrossCountry Mortgage, leading a top-performing team based in Lacey, WA. Helping families across the country, he’s guided over 2,000 families nationwide with a concierge-level approach rooted in clarity, care, and expertise, specializing in VA loans and relocations for military families.

Chania Ford | 28

Groundfloor Lending

Georgia

1 year in business

Chania Ford is a Business Development Manager at Groundfloor Lending. A first-generation Caribbean-American from New York City, she transitioned from product development to real estate finance, quickly excelling in investor relations. Known for her confidence and relationship-building skills, she’s a trusted partner to both new and experienced investors.

Alec Finn | 33

American Heritage Lending

Illinois

6 years in business

Alec Finn is a Producing Sales Manager at American Heritage Lending, helping real estate and mortgage professionals grow their referral networks and expand their Non-QM business. Based in Chicago, he drives Midwest market growth through creative lending solutions, strong partnerships, and a results-driven approach that reflects AHL’s mission to redefine Non-QM lending nationwide.

Daniel Halvorsen | 36

LoanPeople

Florida

14 years in business

Daniel is a Scotsman Guide Top Originator and 40 Under 40 winner. Through a referral-driven approach, he has personally funded over $1 billion in volume. Halvorsen is Northeast Florida’s #1 retail originator (CoreLogic) and a leading originator for loans utilizing Florida Housing Corp. DPA programs. He champions accessible homeownership, enjoys guitar and family time, and supports Clarke Schools For Hearing & Speech and Wolfson Children’s Hospital.

Travis Harris | 36

Southern Trust Mortgage

Virginia

13 years in business

A James Madison University graduate who began his career in mortgage marketing, Travis Harris has spent over a decade redefining community service through lending. Since 2012, he’s helped hundreds of Hampton Roads families achieve homeownership through creativity, education, and strong builder and Realtor partnerships. Known for his sharp mind and local heart, Travis builds lasting relationships through exceptional service.

Connor Donovan | 26

Park Place Finance

Texas

4 years in business

Connor Donovan serves as Chief Revenue Officer at Park Place Finance, leading the sales team and managing lending operations nationwide. With his experience in mortgage and financial services, he drives revenue growth, builds strategic partnerships, and leads high-performing sales teams through expert leadership and industry insight.

Thomas Evans | 31

Acadia Lending Group

Maine

8 years in business

Tom Evans combines industry expertise with genuine enthusiasm for helping people reach their homeownership goals. He works with everyone from first-time buyers to seasoned investors and those seeking second homes in Vacationland. Known for his quick thinking, strong problem-solving skills, and client-first approach, Tom delivers thoughtful lending solutions designed to fit every borrower’s needs.

Justin Margolis | 35

PRMG

Florida

13 years in business

Justin Margolis is a top 1% Originator and PRMG President’s Cabinet member known for his leadership in Non-QM lending. As VP of Non-QM Business Development and Branch Sales Manager, he drives growth, optimizes operations, and supports partners across Retail, Wholesale, and Correspondent channels. A Scotsman Guide Top Originator, Justin brings expertise, energy, and a results-driven focus to every transaction.

Daniel Lemeshev | 29

CrossCountry

Mortgage

New Jersey

3 years in business

Daniel Lemeshev is the SVP of Mortgage Lending at CrossCountry Mortgage, specializing in purchase, refinance, and first-time homebuyers. He has earned recognition as a Top 40 loan originator in the U.S., according to Scotsman Guide. Daniel is based in Hoboken, New Jersey.

Jessica Davolio | 35

Leader Bank

Massachusetts

6 years in business

Jess is a client advocate. She works through complicated and difficult deals with an unmatched tenacity. Her clients are consistently amazed by her consistent efforts to put them in the best financial position. In her first year with Leader Bank she grew her production volume by 90% to over $25 million and is set for even greater heights in 2026. She’s active in local mom’s groups, a golfer, and she never shies away from trying something new!

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