The affordable housing market encompasses a variety of mortgage programs that focus on assisting low- and moderate-income borrowers in realizing the dream of homeownership. Affordable housing programs target borrowers with incomes on the lower spectrum of their area’s median income — a barometer for income based on the property location.

An affordable program typically has household income requirements based on the median income for the property address, which vary by program. For example, a program may allow for up to 80% of the annual median income for an area, or a maximum income of $80,000 in a neighborhood where the median income is $100,000.

“Despite recent market volatility and other pressing concerns among mortgage professionals, there is increased awareness about the need for affordable housing.”

While it is recommended that households spend no more than 30% of their income on monthly rent or mortgage payments, this target can be challenging for lower-income borrowers. One in every three households is burdened with limited disposable income to spend beyond basic needs, with many resorting to credit cards to stay afloat.

The current economic environment is plagued by rising interest rates, rapidly increasing home prices and inflationary pressures that are making it more difficult for low-income residents to afford housing. This combination of factors has served as the perfect storm to damage affordability metrics. In fact, the monthly mortgage payment as a share of median income has risen to 33.8%, according to the Urban Institute, even higher than the peak of 30.9% before the 2007 market crash. Mortgage originators should understand the challenges facing the affordable housing sector and the efforts to rectify these problems.

Challenges mount

This past July, benchmark interest rates reached their highest level in 22 years, contributing to the rapid rise in mortgage rates. As a result, some borrowers have turned to adjustable-rate mortgages, or ARMs, for affordability. In the first five months of 2022, for example, CoreLogic reported that homes purchased with ARMs increased by 75% compared to the same period a year earlier.

At the same time, active home listings are down across the board and there is far less supply in the lower price ranges. Homeowners are staying put instead of trading up so they can avoid having to take on a higher-priced mortgage. Entry-level construction is only a fraction of what it was in the 1970s and there are only 33 affordable homes available for every 100 needed, according to the National Low Income Housing Coalition.

There continues to be a stall in the construction of single-family homes, which remains below the pre-pandemic pace. And while construction of affordable housing has declined, demand has increased as the number of low- to moderate-income households has grown.

On the upside, there are close to half a million multifamily homes in the production pipeline, representing one of the highest numbers since the 1980s. Additionally, there was a 37% increase in multifamily originations (involving properties with five or more units) between the first and second quarters of this year.

This is important for affordable housing as these multifamily units provide additional options for renters. In a tough market, additional multifamily options provide some good news for households locked out of homeownership. In the background of this difficult landscape for affordable housing, there is action being taken on many levels of the public and private sectors. The federal government plays a key role in the affordable housing ecosystem through a variety of agencies and programs.

Answers pledged

The White House has introduced budgetary plans and Congress is attempting to pass affordable housing bills. The U.S. Department of Housing and Urban Development, the U.S. Department of Veterans Affairs and the U.S. Department of Agriculture play key support roles for housing assistance as their primary audiences are first-time homebuyers and low- to moderate-income borrowers.

The Biden administration has allocated $10 billion in its current budget for planning and capital grants, which are designed to reduce barriers for affordable housing projects and implement new tax credits. It has also introduced a Housing Supply Action Plan to advance administrative and legislative priorities. Many affordable housing bills are being introduced at the congressional level.

The government-sponsored enterprises, Fannie Mae and Freddie Mac, have set quotas to purchase certain amounts of their business from low- and moderate-income borrowers. More than half of loans to first-time homebuyers are purchased by the GSEs, so they are key players as they return capital to lenders and positively impact interest rates.

Additionally, state and local housing programs provide capital to push forward affordable housing initiatives. Some jurisdictions are teaming up to realize gains.

One example is a joint affordable housing plan developed by eight jurisdictions in Washington, D.C., Maryland and Virginia, with the goal to provide affordable housing and support services to low- and moderate-income residents. Local housing authorities and state housing finance agencies are doing key work to support tangible gains for communities.

In addition to action by federal, state and local governments, there are many efforts being undertaken by private enterprises. There are hundreds of nonprofits nationwide that support the affordable housing market through development, management and financing, as well as engagement in the latest education, training, networking and advocacy opportunities. Beyond nonprofits, there are many banks and lending institutions that have affordable housing wings. These private institutions pledge considerable time and resources to help the creation of affordable housing.

● ● ●

The rise of interest rates, rapid increases in home prices and a lack of adequate housing supply creates challenges for low- and moderate-income households to afford homeownership, even as the need for affordable housing grows. Despite recent market volatility and other pressing concerns among mortgage professionals, there is increased awareness about the need for affordable housing.

There never seems to be enough affordable housing to meet demand. But it is encouraging that private organizations and governmental bodies are actively looking for solutions, providing hope for the future of affordable housing. ●

Authors

  • Jean Ballard serves as director of strategy and solutions at ThoughtFocus, specializing in the mortgage and lending sector. Ballard holds a bachelor’s degree in finance and marketing from the University of Virginia, an MBA in finance from George Mason University and a master’s degree in project management from George Washington University. She is passionate about utilizing artificial intelligence to enhance efficiency by integrating human expertise with technological solutions, including AI. Reach Ballard at jean.ballard@thoughtfocus.com.

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  • Kathryn Williams is a senior consultant at Actualize Consulting, working in the mortgage and fixed-income practice. She earned a bachelor’s degree in government and French from the University of Virginia. Williams has experience working in legislative roles, conducting policy research and analyzing congressional hearings, with an emphasis on affordable housing. She has been working on affordable housing practices since joining Actualize.

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Top Dollar Volume

Top FHA Volume

Top HELOC Volume

Most Loans Closed

Top Mortgage Brokers

Top Non-QM Volume

Top Purchase Volume

Top Refinance Volume

Top USDA Volume

Top VA Volume

Top Veteran Originators

Top Jumbo Originators

For Top Originators rankings going back to 2010, see the April editions of the magazine in our digital magazine library

Top Women Originators

Top Overall

Top Wholesale

Top Retail

Top Non-QM

Top FHA

Top VA

Top Correspondent

Top Bank Statement

Top DSCR

For Top Mortgage Lenders rankings going back to 2010, see the June editions of the magazine in our digital magazine library

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Greenside Capital

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11 years in business

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James Burton | 39

Southern Trust Mortgage

South Carolina

4 years in business

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JD Cutri | 34

Plaza Home Mortgage

California

11 years in business

JD Cutri is the VP of Non-Delegated Lending for Plaza Home Mortgage, where he is responsible for driving growth and expanding Plaza’s Non-Delegated Correspondent production nationwide. Throughout his career, Cutri has been recognized for his leadership and performance, earlier as Co-Founder of Plaza’s Young Mortgage Professionals Association and more recently earning Plaza’s Select Circle Award and ranking as one of the company’s top producers.

Nate Clear | 36

FirstFunding Inc

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15 years in business

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Nick DeJesus | 38

Planet Home Lending

Pennsylvania

9 years in business

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Abbie Newell | 31

American Heritage Lending

Arizona

11 years in business

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Joseph Morley | 26

Park Place Finance

Texas

3 years in business

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Allison Moore | 27

Leader Bank

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Tracy Mock | 37

Gateway Mortgage

Texas

10 years in business

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Maverick Lending NYC

New Jersey

1 year in business

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Bryan Lovern | 37

CrossCountry Mortgage

Maryland

11 years in business

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Andy Levison | 38

Groundfloor Lending

Georgia

5 years in business

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Christopher Leon | 39

CrossCountry Mortgage

Arizona

13 years in business

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Eric Krattenstein | 37

American Heritage Lending

New Jersey

10 years in business

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Abdel Khawatmi | 35

PRMG

New Jersey

7 years in business

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Victoria Kammer | 38

CrossCountry Mortgage

Pennsylvania

15 years in business

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Ryan Kearns | 37

Kearns Mortgage Team, LLC

Florida

4 years in business

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Julian Zimmerman | 29

Groundfloor Lending

Kansas

6 years in business

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Daniel Norris | 33

American Heritage Lending

California

4 years in business

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Phi Nguyen | 30

American Heritage Lending

California

5 years in business

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Kylie Raffi | 28

Southern Trust Mortgage

Virginia

6 years in business

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Brandon Reilly | 30

Southern Trust Mortgage

Virginia

8 years in business

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Charles Ryan | 35

PRMG

Georgia

13 years in business

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Jordan Saceda | 38

E Mortgage Capital

California

8 years in business

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Milad Shamoun | 29

Loan Goat

California

4 years in business

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Kayla Tarabay | 32

Novus Home Mortgage

Massachusetts

3 years in business

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Chaim Weiser | 30

The Leopard Group

New York

6 years in business

Chaim Weiser, Loan Officer at The Leopard Group, is rapidly earning recognition in the mortgage industry. Specializing in QM, Non-QM, bridge, HELOC, and commercial financing, he is known for precision, responsiveness, and strategic deal structuring. With strong relationships and a results-driven approach, Chaim delivers high-impact solutions and stands out as a true Top Emerging Star.

Julia Willetts | 27

Merchants Mortgage

Colorado

9 years in business

Julia Willetts began her career at Merchants in 2016 and has since earned two promotions, now serving as Vice President of Loan Originations. Over the past year, she has funded more than $108M in loans across 15 states, helping real estate investors finance both rehab and new construction projects, while leading a team of loan originators that deliver exceptional service from start to finish.

Matthew Ziegert | 35

CrossCountry Mortgage

New Jersey

9 years in business

Matthew Ziegert is a Divisional Sales Manager at CrossCountry Mortgage specializing in purchase and refinance. He built his business around helping clients achieve homeownership by finding the ideal loan for their unique circumstances. Matthew has ranked in the top 1% of loan officers nationwide for the last eight years. He resides in Rockaway, New Jersey, with his wife and children. 

Nate Clear | 36

FirstFunding Inc

Texas

15 years in business

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Allison Moore | 27

Leader Bank

Massachusetts

3 years in business

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Andy Levison | 38

Groundfloor Lending

Georgia

5 years in business

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Brent Hoffman | 36

PRMG

Ohio

14 years in business

Brent Hoffman made a bold move to give clients and partners the best. For nine years at PRMG, he’s built success on transparency, efficiency, and genuine care. As a Branch Manager and President’s Cabinet member, he delivers competitive loans with fast approvals and smooth closings. His independent structure ensures personalized service, and his passion shines through in every transaction.

Peter Jose | 35

PRMG

Maine

10 years in business

Peter Jose is a dynamic Branch Manager with a finance degree and a passion for helping people achieve homeownership. Known for his professionalism, enthusiasm, and creative problem-solving, he ensures borrowers feel informed and supported. A member of PRMG’s President’s Cabinet, he brings energy, expertise, and genuine care to every loan.

Kevin Victoria | 30

CV3 Financial Services

Arizona

7 years in business

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Lauren Robert | 35

Leader Bank

Massachusetts

5 years in business

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Andres Saias | 32

RBI Private Lending

Florida

15 years in business

Andres Saias, Chief Lending Officer & founding Board Member at RBI Private Lending, is a seasoned real estate finance expert in real estate investment finance. With degrees from Georgetown (M.S. Real Estate) & Boston U, he’s driven RBI’s growth since 2015.

Erica LaCentra | 35

RCN Capital

Connecticut

13 years in business

Erica LaCentra, CMO at RCN Capital, has transformed the brand into a national leader. Her fearless leadership, strategic vision, and mentorship drive award-winning campaigns and industry innovation. Honored by MPA, NMP and more, she’s earned widespread recognition for her impact, with multiple industry accolades celebrating her innovation and influence. Erica is a trailblazer in private lending and a role model for women in marketing.

Kyle Johnson | 32

CrossCountry Mortgage

Washington State

10 years in business

Kyle Johnson is a nationally ranked Branch Manager and Mortgage Advisor with CrossCountry Mortgage, leading a top-performing team based in Lacey, WA. Helping families across the country, he’s guided over 2,000 families nationwide with a concierge-level approach rooted in clarity, care, and expertise, specializing in VA loans and relocations for military families.

Chania Ford | 28

Groundfloor Lending

Georgia

1 year in business

Chania Ford is a Business Development Manager at Groundfloor Lending. A first-generation Caribbean-American from New York City, she transitioned from product development to real estate finance, quickly excelling in investor relations. Known for her confidence and relationship-building skills, she’s a trusted partner to both new and experienced investors.

Alec Finn | 33

American Heritage Lending

Illinois

6 years in business

Alec Finn is a Producing Sales Manager at American Heritage Lending, helping real estate and mortgage professionals grow their referral networks and expand their Non-QM business. Based in Chicago, he drives Midwest market growth through creative lending solutions, strong partnerships, and a results-driven approach that reflects AHL’s mission to redefine Non-QM lending nationwide.

Daniel Halvorsen | 36

LoanPeople

Florida

14 years in business

Daniel is a Scotsman Guide Top Originator and 40 Under 40 winner. Through a referral-driven approach, he has personally funded over $1 billion in volume. Halvorsen is Northeast Florida’s #1 retail originator (CoreLogic) and a leading originator for loans utilizing Florida Housing Corp. DPA programs. He champions accessible homeownership, enjoys guitar and family time, and supports Clarke Schools For Hearing & Speech and Wolfson Children’s Hospital.

Travis Harris | 36

Southern Trust Mortgage

Virginia

13 years in business

A James Madison University graduate who began his career in mortgage marketing, Travis Harris has spent over a decade redefining community service through lending. Since 2012, he’s helped hundreds of Hampton Roads families achieve homeownership through creativity, education, and strong builder and Realtor partnerships. Known for his sharp mind and local heart, Travis builds lasting relationships through exceptional service.

Connor Donovan | 26

Park Place Finance

Texas

4 years in business

Connor Donovan serves as Chief Revenue Officer at Park Place Finance, leading the sales team and managing lending operations nationwide. With his experience in mortgage and financial services, he drives revenue growth, builds strategic partnerships, and leads high-performing sales teams through expert leadership and industry insight.

Thomas Evans | 31

Acadia Lending Group

Maine

8 years in business

Tom Evans combines industry expertise with genuine enthusiasm for helping people reach their homeownership goals. He works with everyone from first-time buyers to seasoned investors and those seeking second homes in Vacationland. Known for his quick thinking, strong problem-solving skills, and client-first approach, Tom delivers thoughtful lending solutions designed to fit every borrower’s needs.

Justin Margolis | 35

PRMG

Florida

13 years in business

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Daniel Lemeshev | 29

CrossCountry

Mortgage

New Jersey

3 years in business

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Jessica Davolio | 35

Leader Bank

Massachusetts

6 years in business

Jess is a client advocate. She works through complicated and difficult deals with an unmatched tenacity. Her clients are consistently amazed by her consistent efforts to put them in the best financial position. In her first year with Leader Bank she grew her production volume by 90% to over $25 million and is set for even greater heights in 2026. She’s active in local mom’s groups, a golfer, and she never shies away from trying something new!

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