Zenlist acquired by Realtor.com operator Move

Mobile-first platform adopted by many MLSs, brokerages and agents

Zenlist acquired by Realtor.com operator Move

Mobile-first platform adopted by many MLSs, brokerages and agents

Real estate technology company Zenlist was acquired by Realtor.com, a subsidiary of Move Inc., it was announced today in a Realtor.com press release.

According to the statement, the acquisition “advances Realtor.com’s strategy to deliver solutions that provide agents and industry partners with greater insight and value – while creating a more connected, transparent and consumer-friendly real estate marketplace.”

Zenlist was founded in 2016, and is known for its agent-client collaborative search and productivity tools. It offers a mobile-first platform, and has been adopted by several leading multiple listing services, brokerages and 35,000-plus agents.

Anna Marie Castiglioni, Head of Realtor.com Next, which designs and delivers new products for the company, pointed to shifting dynamics reshaping the real estate industry, and stated that Realtor.com is investing in technology and tools that help its industry partners and real estate professionals stay resilient, relevant and ready for what’s next.

“The acquisition of Zenlist marks a step forward in that effort,” she stated. “With Zenlist, we aim to deliver a more modern, transparent and cooperative consumer buying and selling experience – at a time when trust, openness and innovation matter more than ever.”

Tom MacLeod, founder and CEO at Zenlist, said his company was excited to join the team at Realtor.com. “By tapping into Realtor.com’s trusted brand and scale, we’ll be able to enhance our platform, broaden our offerings, and continue delivering top-tier services and tools to even more industry partners and professionals.”

Terms of the acquisition were not be made public. Zenlist’s employees will become part of the team at Move, Inc./Realtor.com.

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