Jim Anderson is senior vice president and chief marketing officer at Certainty Home Loans, an independent mortgage banker that delivers a confident closing, with the terms agreed upon, and the timing promised. With 20 years of experience leading marketing teams at Certainty Home Loans, CNN, Accenture and The Weather Channel, Anderson brings innovative, business-building, marketing strategies to the mortgage industry. Anderson has a master’s degree from the University of Kentucky and bachelor’s degree from Seton Hall University.