Natalie Mullen is the market leader of mortgage and banking at Jornaya. She is an advocate for empowering fellow marketers to redefine success through the connection of insightful data with powerful modern marketing technology. With more than 15 years of experience through her work at Jornaya, and previously at Oracle Marketing Cloud, Mullen has assisted hundreds of enterprise marketers to evolve into modern marketing strategists. She also is on the steering committee of the Women of Martech.