In the past decade, the private lending industry — once a financial Wild West of nonstandard lenders, products and terms — has evolved into a more stable market. This change is due in large part to a number of major players creating better underwriting standards, providing efficient access to funding in the capital markets and offering overall support for the institutionalization of the sector.
Despite this increasing normalcy, noninstitutional funding — which ranges from individuals to large hedge funds — remains and will always have a place in private lending. It’s imperative that commercial mortgage originators understand the ebbs and flows of the capital markets as well as the growing impact that institutional lending has on the entire industry, even if their own capital sources are noninstitutional. If brokers don’t pay attention to what’s happening in the capital markets, they are missing information that is crucial to their business.
Institutional investors (which include banks, credit unions, insurance companies, mutual funds and other players) control a significant amount of all financial assets in the U.S. and exert considerable influence in all markets. According to the Securities and Exchange Commission, institutional investors own about 80% of equity market capitalization, while a report by Boston Consulting Group indicated that institutional investments reached $61 trillion (or 59% of the global market) at the end of 2020. Institutional capital can often effect changes in a space that otherwise wouldn’t be possible and enable transformative changes that only come when capital can be consistently delivered at scale.
Given the breadth of players in the private lending and real estate investment spaces, it’s true that not all money comes from institutional sources. Instead, it may come from smaller pools of cash, such as friends, family members or local lenders. But as with other industries, chances are good that the capital behind a deal can trace its roots to an endowment fund, commercial bank, mutual fund, hedge fund, pension fund or insurance company that has its own obligations and stakeholders.
Institutional control
The truth is, institutional capital drives the cost of lending for everyone, regardless of whether they use the institutional method of funding or not. The interest rate, leverage and basic underwriting requirements for a given industry are driven by institutional demand, and increased supply can drive rates down. The private lending industry is no different.
In the mid-2010s, lenders typically made traditional 30-year loans to homeowners at rates of 3% to 4%, while investors in need of short-term bridge loans to expand or rehabilitate the same home would be charged 10% to 12% — if they could secure funding at all. Despite significant borrower demand and need, banks would not provide this funding due to adverse regulatory treatment and perceived credit risk. Borrowers had to turn to a patchwork of local lenders that offered nonstandard loans with typically unfavorable terms.
The truth is, institutional capital drives the cost of lending for everyone, regardless of whether they use the institutional method of funding or not.
In the past several years, due to the infusion of predictable institutional capital, loan coupons have decreased the cost of bridge loans. According to a Toorak Capital Partners report on more than 17,000 bridge loans, the average interest rate has fallen from 12% in 2016 to 8.5% in 2022.
Loan structures have become more borrower friendly, loan-to-value ratios have rightsized to market levels and there has been an increase in the number of larger lenders. One thing that is clear from the falling prices of bridge loans is that these changes have made the market highly competitive. Borrowers now have many more options to choose from and private lenders have become increasingly reliant on efficient institutional capital.
Plugged in
If loan originators aren’t plugged into the capital markets and well informed about these requirements, they won’t have the same type of knowledge of market rates that are available to competitors. It’s likely that they will feel pressure to adjust their own terms to remain competitive with the rates that are being impacted by institutional capital. Brokers who resist such changes have likely seen a decline in business as their clients are seeking capital elsewhere at more competitive rates.
The influx of institutional capital also has led to consolidation and corporate shifts in the private lending market. In February 2021, for example, Pacific Western Bank purchased Civic Financial Services. A month later, Patch of Land rebranded to Patch Lending. Over the past two years, Redwood Trust has announced a strategic investment in Churchill Finance and the acquisition of Riverbend Funding.
Historically, the business-purpose residential real estate lending industry operated outside of the traditional financial system. Many banks wouldn’t lend money on single-family homes or multifamily properties that had a construction element, due to adverse regulatory treatment. The government-sponsored enterprises Fannie Mae and Freddie Mac tend not to fund this type of asset class either, so there’s historically been a funding hole that has been filled by local private lenders that frequently raised money from friends, family or other noninstitutional sources.
Prior to institutional capital playing a bigger role in private lending, the market was highly fragmented and lenders basically could dictate terms to a borrower. This frequently entailed high interest rates and unfavorable terms, with many unscrupulous lenders looking to “loan to own” and hoping to foreclose at the first opportunity so they could acquire the property being used as collateral.
In the past, many borrowers seeking these loans had poor credit and limited access to competitive financing options, so noninstitutional lenders (often known as hard money lenders) were often a lender of last resort. The influx of institutional capital into the private lending space has helped to standardize the space, lower rates and create better terms for borrowers. It also has dispelled some of the negative connotations that previously existed due to associations with the hard money label and unscrupulous lenders in general.
Changing language
As the industry continues to evolve and associations with hard money fade, commercial mortgage brokers may feel increased pressure to change the language they use to describe their products. This may be the case even if they don’t directly utilize institutional capital.
Leading lenders in this space don’t use the term “hard money” to describe themselves to their investors or Wall Street. This is because institutional capital doesn’t want to be described in a way that is historically associated with pawn shops and payday lending companies. Today, this term is often downplayed, if used at all, in the descriptions written by major private lenders to describe their companies and products in corporate communications.
RCN Capital, for instance, refers to itself as a nationwide, private direct lender. On its website, the company writes that its loans are “often called hard money loans, can be used for the purchase or refinance of non-owner-occupied residential and commercial properties, financing of renovation projects and bridge funding.” Lima One Capital, meanwhile, avoids the hard money moniker altogether and describes itself as “one of the nation’s premier private lenders for real estate investors.” These are only two of the many examples available.
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While noninstitutional capital remains, originators need to understand that the wide array of funding available from institutional sources means that they can no longer use strategies from the past. Instead, they must meet or beat market rates or terms.
Wall Street’s avoidance of hard money and associated negative connotations also means that industry players need to change how they describe themselves and their products. Due to effects from the capital markets, it is no longer business as usual for mortgage brokers or the industry as a whole. Since they still compete for borrowers even if they don’t use institutional capital, they ignore the effects of institutional capital at their own peril. ●
Ketan Parekh is a managing director at Toorak Capital Partners. As the head of U.S. lender relations and capital markets, Parekh has more than 25 years of experience in residential structured products, mortgage and real estate banking. Prior to joining Toorak, Parekh was a managing director at Invictus Capital Partners, an alternative mortgage credit fund, where he was in charge of the business-purpose loan business. Parekh also worked as a partner and managing director at Window Rock Capital Partners, a mortgage credit fund.
President of Greenside Capital, a top boutique brokerage specializing in investor financing. Former top producer and leader at Rocket Mortgage who helped redevelop multiple client-facing roles, partnered with Morgan Stanley and American Express, and earned dual master’s degrees in Business and Finance while working full-time. Kurt is redefining the client experience around homeownership, wealth building, and financial literacy.
James Burton is a South Carolina mortgage loan officer known for Lending the Lowcountry. With over four years of experience and a proud family legacy in mortgage lending, James became a top producer early in his career. A Citadel graduate and avid outdoorsman, he’s recognized for his relentless dedication, five-star service, and commitment to being his clients’ lender for life.
JD Cutri is the VP of Non-Delegated Lending for Plaza Home Mortgage, where he is responsible for driving growth and expanding Plaza’s Non-Delegated Correspondent production nationwide. Throughout his career, Cutri has been recognized for his leadership and performance, earlier as Co-Founder of Plaza’s Young Mortgage Professionals Association and more recently earning Plaza’s Select Circle Award and ranking as one of the company’s top producers.
Nate Clear, President of FirstFunding, is transforming warehouse lending through innovation and disciplined execution. He has doubled monthly fundings, tripled sales, and launched new onboarding, training, and client service programs that improved efficiency, responsiveness, and client experience. Clear’s leadership drives agility, inclusion, and sustainable growth-fueling record performance.
As a producing branch manager, DeJesus stands out for leadership, drive, and consistently exceptional results. Since opening Planet’s Bethlehem, PA branch in 2022, he’s built a high-performing team focused on affordability, personalized guidance, and lifelong relationships. A NAHREP and Planet President’s Club Top Originator, he also supports local animal shelters, helping families and pets alike find their forever homes.
Abbie Newell is a seasoned Mortgage Closer at American Heritage Lending, bringing over a decade of experience; known for her precision, communication, and care, she ensures every deal, from purchase to refinance, closes smoothly. Her expertise across FHA, VA, USDA, and state housing programs strengthens AHL’s commitment to service and excellence.
Joseph Morley is a Senior Account Executive at Park Place Finance, supporting lending operations and driving revenue growth. He specializes in building strong client relationships, developing strategic partnerships, and delivering consistent results through deep industry knowledge and proven sales expertise.
Alli joined Leader Bank after grad-school and immediately made an impact with creative solutions for connecting with real estate agents and educating homebuyers. Alli is dedicated to developing accessible educational tools, classes, and content for young homebuyers, and to empowering her generation to get access to powerful wealth-building tools. Her impact at Leader has been instantly positive, and we’re proud to have her on the team.
Tracy Mock, is a Mortgage Sales Manager for Gateway Mortgage based in San Antonio with a decade of industry experience. She focuses on helping first-time buyers navigate FHA, VA, conventional, and down-payment assistance programs with straightforward guidance, proactive updates, and disciplined loan management. Tracy’s approach combines clear budgeting, realistic timelines, and consistent communication to minimize surprises and keep transactions.
Rocco Mandarino, Branch Manager of Maverick Lending NYC, is one of private lending’s fastest-rising leaders. Specializing exclusively in DSCR and investor financing, he partners with top brokers, luxury SFR investors, and build-to-rent developers nationwide. Having surpassed $100M in his first year, Rocco is redefining speed, precision, and execution as the new gold standard in private lending.
Bryan Lovern is an Originating Branch Manager at CrossCountry Mortgage. Since joining the mortgage industry in 2013, Bryan has used his years of experience as a sales manager to become an expert in FHA loans, refinances, and the local market, providing exceptional customer service to his clients. Bryan is based in Crofton, Maryland.
Andy Levison is the Associate Director of Retail Originations at Groundfloor Lending. Since joining in 2020, he is the company’s top producer. Fluent in Spanish, he drives growth among the company’s Spanish speaking demo. In 2025 alone, he is projected to originate more than $110 million in loan volume. In 2023, he was tasked with expanding Groundfloor’s presence in Nashville, which has since become a key growth area. He also mentors new hires.
Chris Leon is a Regional Vice President and Originating Branch Manager at CrossCountry Mortgage. Based in Sierra Vista, Arizona, Chris has been recognized as a Scotsman Guide Top Originator since 2016 and as the #1 Latino Mortgage Originator in the Southwest by National Association of Real Estate Agents. Chris is dedicated to serving his borrowers as a loan officer, bringing the dream of homeownership to members of community.
Eric Krattenstein is the Managing Director of American Heritage Lending, leading national sales, marketing, and growth for one of the nation’s premier Non-QM and private lenders. With over a decade of executive experience in real estate finance, he drives scalable growth through data-driven strategy, innovation, and leadership that continues to redefine Non-QM lending nationwide.
Abdel Khawatmi is the Branch Manager at PRMG & a President’s Cabinet Member recognized among the nation’s top 1% mortgage originator. A visionary leader known for scaling teams through technology, automation, and culture, he’s redefined what modern lending looks like. From national stages to mastermind events, Abdel empowers loan officers to systemize success, serve with impact, and build sustainable growth through innovation reshaping the modern
Victoria Kammer is an Originating Branch Manager at CrossCountry Mortgage, specializing in first-time homebuyers, jumbo loans, non-QM loans, purchase, and refinance. With a passion for the mortgage industry, Victoria has dedicated the past 15 years to supporting clients through the loan process and helping them find the home of their dreams. She recently earned recognition on Scotsman Guide’s 2025 Top Originators list. Victoria is a graduate of Lafayette College and resides in Philadelphia, Pennsylvania.
In just four years, Ryan Kearns has grown Kearns Mortgage Team from a solo start into a six-member brokerage known for client-first service and steady year-over-year growth despite challenging market environments. By blending education with technology, he creates clarity and confidence for families navigating the mortgage process. He serves on Hillsborough County’s Affordable Housing Advisory Board, shaping initiatives that expand opportunity.
Julian Zimmerman is the Director of Lending Operations at Groundfloor, where she has transformed the company’s lending infrastructure and operational efficiency since joining as a processor in 2020. In 2023, she built Groundfloor’s Loan Origination System and Borrower Portal from the ground up, doubling originations and improving compliance. In 2024, she launched the servicing platform, unifying and modernizing the borrower experience.
Daniel Norris is a Sr. Relationship Manager at American Heritage Lending, where he builds and maintains strong partnerships with brokers and clients nationwide. With over four years at AHL, Daniel is known for his responsiveness, attention to detail, and commitment to delivering the speed and service that define Non-QM lending redefined.
Phi Nguyen is a Senior Loan Processor at American Heritage Lending, bringing over four years of Non-QM experience and a unique background in education. Her strong communication and problem-solving skills help guide clients through each step with care and precision. Known for her balance, empathy, and dedication, Phi embodies AHL’s people-first approach to lending.
A top-producing loan officer with six years of experience at Southern Trust Mortgage, Kylie Raffi is dedicated to helping Hampton Roads families achieve homeownership. In 2024, she earned the Virginia Housing Bronze Award for assisting 23 families and securing $380,000 in grants, a testament to her commitment to affordable lending, community impact, and unwavering dedication as a trusted advocate for her clients and partners.
A Hampden-Sydney College graduate with a background in construction and eight years of mortgage experience, Brandon Reilly is a trusted leader in Richmond, VA. Specializing in first-time, jumbo, and construction loans, he guides clients with patience and expertise. Brandon’s consultative style and community focus reflect his belief that every client deserves personalized care and attention.
Charles Ryan is a top-producing Account Executive celebrated for his unwavering dedication, professionalism, and passion for helping clients succeed. With multiple 5-star reviews, Charles has earned a reputation for delivering exceptional service, clear and confident communication, and personalized lending solutions tailored to each client’s unique goals.
Born in Juneau, Alaska, Jordan Saceda learned early that smart financial decisions matter more than income. After moving to California, he found his calling in mortgages-helping families and investors navigate real estate with clarity. Jordan treats every client like family because he knows what’s at stake when financing a home.
Milad Shamoun, Founder of Loan Goat, is a dominant force in California’s real estate finance world. A former U.S. Marine Sergeant, he transformed military precision into business excellence. Today, he stands as one of the top residential & commercial hard money lenders in the state. Known for creative marketing, funding large loans, deep market expertise, & relentless drive, Milad has made Loan Goat a gold standard in trust, speed, & results.
With a kind-hearted approach and strong work ethic, Kayla Tarabay guides clients through every step of the mortgage process with clarity and care. Kayla’s dedication and commitment to building her personal brand have taken her business to new heights this year. Outside of work, Kayla is a proud mom, dog lover, and fitness enthusiast who believes life should be filled with energy, purpose, and a little fun.
Chaim Weiser, Loan Officer at The Leopard Group, is rapidly earning recognition in the mortgage industry. Specializing in QM, Non-QM, bridge, HELOC, and commercial financing, he is known for precision, responsiveness, and strategic deal structuring. With strong relationships and a results-driven approach, Chaim delivers high-impact solutions and stands out as a true Top Emerging Star.
Julia Willetts began her career at Merchants in 2016 and has since earned two promotions, now serving as Vice President of Loan Originations. Over the past year, she has funded more than $108M in loans across 15 states, helping real estate investors finance both rehab and new construction projects, while leading a team of loan originators that deliver exceptional service from start to finish.
Matthew Ziegert is a Divisional Sales Manager at CrossCountry Mortgage specializing in purchase and refinance. He built his business around helping clients achieve homeownership by finding the ideal loan for their unique circumstances. Matthew has ranked in the top 1% of loan officers nationwide for the last eight years. He resides in Rockaway, New Jersey, with his wife and children.
Nate Clear, President of FirstFunding, is transforming warehouse lending through innovation and disciplined execution. He has doubled monthly fundings, tripled sales, and launched new onboarding, training, and client service programs that improved efficiency, responsiveness, and client experience. Clear’s leadership drives agility, inclusion, and sustainable growth-fueling record performance.
Alli joined Leader Bank after grad-school and immediately made an impact with creative solutions for connecting with real estate agents and educating homebuyers. Alli is dedicated to developing accessible educational tools, classes, and content for young homebuyers, and to empowering her generation to get access to powerful wealth-building tools. Her impact at Leader has been instantly positive, and we’re proud to have her on the team.
Andy Levison is the Associate Director of Retail Originations at Groundfloor Lending. Since joining in 2020, he is the company’s top producer. Fluent in Spanish, he drives growth among the company’s Spanish speaking demo. In 2025 alone, he is projected to originate more than $110 million in loan volume. In 2023, he was tasked with expanding Groundfloor’s presence in Nashville, which has since become a key growth area. He also mentors new hires.
Brent Hoffman made a bold move to give clients and partners the best. For nine years at PRMG, he’s built success on transparency, efficiency, and genuine care. As a Branch Manager and President’s Cabinet member, he delivers competitive loans with fast approvals and smooth closings. His independent structure ensures personalized service, and his passion shines through in every transaction.
Peter Jose is a dynamic Branch Manager with a finance degree and a passion for helping people achieve homeownership. Known for his professionalism, enthusiasm, and creative problem-solving, he ensures borrowers feel informed and supported. A member of PRMG’s President’s Cabinet, he brings energy, expertise, and genuine care to every loan.
In 7 years, Kevin has risen from Sales Associate to VP of Sales. He led his team of 11 originators to break company records, funding $800M/1,500 units in 2 years. A transformative leader with exceptional sales acumen and relentless work ethic, Kevin’s impact reaches far beyond his own production of $100M+. Balancing scale with personalized service, he has built systems, launched initiatives and solidified partnerships to drive enduring success.
In 2023, Lauren helped launch Leader Bank’s Cape Cod Mortgage Office and has spent the time since helping to build the Leader Cape Team from the #11 to the #2 Purchase Lender in the area. Her personal expertise and experience has seen her own volume rise over 40% to $40 million and counting in 2025. In the last few years she has successfully built her own business, helped build a whole new loan office, and raise 3 children. She is a rock star!
Andres Saias, Chief Lending Officer & founding Board Member at RBI Private Lending, is a seasoned real estate finance expert in real estate investment finance. With degrees from Georgetown (M.S. Real Estate) & Boston U, he’s driven RBI’s growth since 2015.
Erica LaCentra, CMO at RCN Capital, has transformed the brand into a national leader. Her fearless leadership, strategic vision, and mentorship drive award-winning campaigns and industry innovation. Honored by MPA, NMP and more, she’s earned widespread recognition for her impact, with multiple industry accolades celebrating her innovation and influence. Erica is a trailblazer in private lending and a role model for women in marketing.
Kyle Johnson is a nationally ranked Branch Manager and Mortgage Advisor with CrossCountry Mortgage, leading a top-performing team based in Lacey, WA. Helping families across the country, he’s guided over 2,000 families nationwide with a concierge-level approach rooted in clarity, care, and expertise, specializing in VA loans and relocations for military families.
Chania Ford is a Business Development Manager at Groundfloor Lending. A first-generation Caribbean-American from New York City, she transitioned from product development to real estate finance, quickly excelling in investor relations. Known for her confidence and relationship-building skills, she’s a trusted partner to both new and experienced investors.
Alec Finn is a Producing Sales Manager at American Heritage Lending, helping real estate and mortgage professionals grow their referral networks and expand their Non-QM business. Based in Chicago, he drives Midwest market growth through creative lending solutions, strong partnerships, and a results-driven approach that reflects AHL’s mission to redefine Non-QM lending nationwide.
Daniel is a Scotsman Guide Top Originator and 40 Under 40 winner. Through a referral-driven approach, he has personally funded over $1 billion in volume. Halvorsen is Northeast Florida’s #1 retail originator (CoreLogic) and a leading originator for loans utilizing Florida Housing Corp. DPA programs. He champions accessible homeownership, enjoys guitar and family time, and supports Clarke Schools For Hearing & Speech and Wolfson Children’s Hospital.
A James Madison University graduate who began his career in mortgage marketing, Travis Harris has spent over a decade redefining community service through lending. Since 2012, he’s helped hundreds of Hampton Roads families achieve homeownership through creativity, education, and strong builder and Realtor partnerships. Known for his sharp mind and local heart, Travis builds lasting relationships through exceptional service.
Connor Donovan serves as Chief Revenue Officer at Park Place Finance, leading the sales team and managing lending operations nationwide. With his experience in mortgage and financial services, he drives revenue growth, builds strategic partnerships, and leads high-performing sales teams through expert leadership and industry insight.
Tom Evans combines industry expertise with genuine enthusiasm for helping people reach their homeownership goals. He works with everyone from first-time buyers to seasoned investors and those seeking second homes in Vacationland. Known for his quick thinking, strong problem-solving skills, and client-first approach, Tom delivers thoughtful lending solutions designed to fit every borrower’s needs.
Justin Margolis is a top 1% Originator and PRMG President’s Cabinet member known for his leadership in Non-QM lending. As VP of Non-QM Business Development and Branch Sales Manager, he drives growth, optimizes operations, and supports partners across Retail, Wholesale, and Correspondent channels. A Scotsman Guide Top Originator, Justin brings expertise, energy, and a results-driven focus to every transaction.
Daniel Lemeshev is the SVP of Mortgage Lending at CrossCountry Mortgage, specializing in purchase, refinance, and first-time homebuyers. He has earned recognition as a Top 40 loan originator in the U.S., according to Scotsman Guide. Daniel is based in Hoboken, New Jersey.
Jessica Davolio | 35
Leader Bank
Massachusetts
6 years in business
Jess is a client advocate. She works through complicated and difficult deals with an unmatched tenacity. Her clients are consistently amazed by her consistent efforts to put them in the best financial position. In her first year with Leader Bank she grew her production volume by 90% to over $25 million and is set for even greater heights in 2026. She’s active in local mom’s groups, a golfer, and she never shies away from trying something new!
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